Apple eyes big ambitions for augmented reality push


Category: topSource: bizjournalsMar 20th, 2017

Apple Makes a Bigger Push Into Augmented Reality With iPhone 8, iPhone X

Focus is on AR. Apple’s new iPhone 8, iPhone 8 Plus, and iPhone X smartphones are intended to bring augmented reality technology to the masses. The consumer technology giant unveiled three.....»»

Category: europeSource: fortuneSep 12th, 2017

3 Technologies Critical to Apple"s Augmented Reality Ambitions

The tech titan will have to double down on graphics, display, and camera technology to cement its leadership in the augmented reality era......»»

Category: topSource: foxnewsAug 31st, 2017

MarketWatch First Take: Apple accepts reality, but can it take AR and VR to mainstream?

Apple Inc. finally made real its interest in the nascent markets of both augmented reality and virtual reality, a move that will likely push at least AR more into the mainstream and potentially drive future iPhone sales......»»

Category: topSource: marketwatchJun 5th, 2017

Apple just made its first big push into AR, the tech that wants to eventually kill the smartphone (APPL)

AppleApple has finally entered what many believe to be the next big wave of computing: augmented reality. At its annual conference for developers on Monday, Apple unveiled new augmented rea.....»»

Category: topSource: businessinsiderJun 5th, 2017

This is Apple"s first big push into augmented reality

Apple's new augmented reality software, called ARKit, will let apps like Pokémon Go place virtu.....»»

Category: topSource: businessinsiderJun 5th, 2017

Facebook"s Big Push Into Augmented Reality

With the launch of the 10th anniversary iPhone 8 just months away, Apple Inc. (NASDAQ: AAPL) investors are anticipating the integration of new augmented reality technology into the landmark iPhone device. Lates.....»»

Category: blogSource: benzingaApr 21st, 2017

Intel (INTC) Eyes Immersive Sports with Voke Acquisition

In its latest push into the augmented reality space, chip giant Intel Corporation (INTC) has reportedly purchased Voke, a privately held virtual reality (VR) startup that offers personalized and immersive viewing experiences of live events. In.....»»

Category: topSource: zacksNov 7th, 2016

Apple targets rear-facing 3-D sensor for 2019 iPhone

The addition of a rear-facing sensor would enable more augmented-reality applications in the iPhone.....»»

Category: topSource: business-standardNov 14th, 2017

Apple is said to target rear-facing 3-D Sensor for 2019 iPhone

Apple Inc. is working on a rear-facing 3-D sensor system for the iPhone in 2019, another step toward turning the handset into a leading augmented-reality device, according to people familiar with the plan......»»

Category: topSource: moneycentralNov 14th, 2017

Apple"s video app just got a new update with augmented reality and a bunch of "Star Wars" stuff (AAPL)

Apple"s video app just got a new update with augmented reality and a bunch of "Star Wars" stuff (AAPL).....»»

Category: topSource: businessinsiderNov 9th, 2017

Apple AR Headset With Custom OS To Come By 2020 [REPORT]

Apple is reportedly working on a standalone augmented reality headset, which would be ready by 2019 and ship by 2020, according to Bloomberg. Apple has already launched its ARKit with iOS 11 this year, so an Apple AR headset is […] The post.....»»

Category: blogSource: valuewalkNov 8th, 2017

Report: Apple is quietly developing a Google Glass competitor codenamed T288

Apple Inc. CEO Tim Cook is openly bullish on augmented reality, the technology that overlays virtual images or data on top of the real world. He’s talked about it on Good Morning America, onstage at product launches and on multiple earnings call.....»»

Category: topSource: bizjournalsNov 8th, 2017

Apple Is Moving Forward on an Augmented Reality Headset

The next big Apple launch? Apple’s next big product launch might not be what you expect. The tech giant is moving forward with an augmented reality headset that could make its way.....»»

Category: europeSource: fortuneNov 8th, 2017

Apple could release augmented-reality headset in 2020: report

Apple Inc. is developing an augmented-reality device worn on the head that it could introduce to consumers as soon as 2020, according to a Wednesday report. Bloomberg.....»»

Category: topSource: marketwatchNov 8th, 2017

Apple, Inc."s Augmented Reality Glasses Could Be Closer Than You Think

Investors should .....»»

Category: futuresSource: nasdaqNov 8th, 2017

The Apple supplier that revealed the iPhone 8"s glass case says it"s working on augmented-reality technology (AAPL)

Getty/Andrew Burton A company that sells parts to Apple said Tuesday it's starting to manufacture parts for an augmented-reality headset.  The company's chairman previousl.....»»

Category: topSource: businessinsiderNov 7th, 2017

Microsoft Just Announced a Major Expansion of Its Augmented Reality Gear

And there's a new hard hat accessory. Microsoft has announced a major European push for its big augmented reality (AR) play, the HoloLens headset. Microsoft may call it “mixed reality” but the HoloLens.....»»

Category: europeSource: fortuneNov 2nd, 2017

Apple Ramps Up Wireless Charging Ambitions

Wireless charging push for the iPhone and other devices gets a lift. Apple has acquired a startup whose technology may make wirelessly charging iPhones and other devices a lot bette.....»»

Category: europeSource: fortuneOct 25th, 2017

Apple CEO Tim Cook Says AR Glasses Aren’t Ready for Primetime

There's no way to do it "in a quality way," the CEO says. Apple has been rumored for months to be working on augmented reality glasses, but CEO Tim Cook has tossed water on that in a recent interview. Speaking to .....»»

Category: europeSource: fortuneOct 11th, 2017

Chipmakers are adding "brains" alongside cameras" eyes

From lettuce production to augmented reality, companies are finding new uses for machines that can interpret and act on what they see.....»»

Category: topSource: business-standardOct 5th, 2017