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Cincinnati-based Procter & Gamble has signed a large sponsorship deal with the country's fastest-growing sports league, adding to its stable of major sporting partnerships with include the Olympics and National Football League......»»

See the rest of the story here. Theflyonthewall.com provides the latest financial news as it breaks. Known as a leader in market intelligence, The Fl.....»»

DraftKings expanded an existing deal with the National Football League on Thursday. read more.....»»

The National Hockey League has signed its first hard seltzer partner, agreeing to a five-year deal with The Boston Beer Company, which makes the popular Truly Hard Seltzer brand......»»

See the rest of the story here. Theflyonthewall.com provides the latest financial news as it breaks. Known as a leader in market intelligence, The Fl.....»»

MGM Resorts International said on Tuesday it signed an agreement with the NBA to become the basketball league's first sports betting partner......»»

Japanese automaker Nissan Motor Co said on Thursday it had signed U.S. Open champion Naomi Osaka as its next brand ambassador, tapping the tennis star's youth, drive and Japanese roots to appeal to younger customers......»»

Major League Baseball has signed a seven-year media rights renewal with Fox Sports that sources say is worth $5.1 billion, or $728.6 million per year. The deal formally was announced at the MLB owners meetings in Atlanta. Fox (NASDAQ: FOX, FOXA) .....»»

Arizona Cardinals quarterback Kyler Murray joins several other current and former NFL players with endorsements for an all-organic sports drink brand......»»

Apple is reportedly close to finalizing a historic deal with FIFA for global television rights to a new World Cup-style soccer tournament, expanding Apple's footprint in sports broadcasting. read more.....»»

The Wisconsin Athletic Hall of Fame held its 74th anniversary induction ceremony Saturday honoring Wisconsin sports stars from Major League Baseball, NASCAR and the PGA. Check out scenes from the event......»»

The goal of owning a professional sports team is out of reach for most people. Valuations are exorbitantly high, and there are a limited number of publicly traded teams for sale. read more.....»»

It's a great time to be a sports fan in the Dallas-Fort Worth Metroplex. The Rangers are off to a solid start while the Stars are headed to the playoffs and the Mavericks are riding a hot streak. But that's just the start. The 2024 Major League Baseba.....»»

The brand consulting group will stay intact as part of a new Elevate office......»»

This past week was the second time I’ve misjudged a story about a major league sports team......»»

The Pitch, a sprawling bar with a rooftop deck looking out onto the West End home of Major League Soccer team FC Cincinnati, just opened in time for a return to live sports. Here's a look inside......»»

The move is in line with other anti-trans sports bills that other GOP governors have signed.....»»

Take a look at reported franchise values for major-league teams at time when the pandemic is impacting how sports does business......»»

The National Football League has become the first major sports entity to enter into an official content relationship with the social media app Clubhouse. read more.....»»

Fans are furious that 12 of Europe's richest soccer clubs tried to form a breakaway "Super League." They hate how it would be like the NFL and NBA. Massimo Pinca/Reuters .....»»