Is TikTok the Future of Brand Marketing? These Agents Think So

Kazakos is director of brand strategies for Berkshire Hathaway HomeServices Carolinas Cos., overseeing marketing and communication efforts for the company in the Triad, Triangle, Charlotte and Pinehurst......»»

Conagra Brands (NYSE: CAG) could be using the power of Dogecoin (CRYPTO: DOGE) to help grow the social media following for its Slim Jim brand of meat snacks. read more.....»»

Plus, Crispin Porter Bogusky has a new CEO, and newly revealed TikTok user stats in this weekly Insider Advertising newsletter. Hi and welcome to the Insider Advertising newsletter. I'm Lucia Moses, deputy editor, and this week in advertising .....»»

Discovering your why when marketing your business should always be step one. It’s the foundation upon which you can build your entire brand—because people don’t create a business without a reason. They create a business because they are pas.....»»

Signed last year as the first driver for 23XI Racing, the NASCAR team owned by Michael Jordan and Denny Hamlin, Bubba Wallace is representing a globally recognized brand. He talked with CBJ recently about the team and his future, among other topics......»»

Whether you’re just starting out in the business or you’re a veteran agent, marketing mistakes are inevitable. Strategies are constantly changing, especially with th.....»»

NAR PULSE—With all the marketing and business optimization tools you need, an intuitive interface, and the ability to boost your brokerage’s brand to the next level, .realtor and .realestate web addresses de.....»»

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The Jeep Magneto concept may offer a glimpse at what a future battery-powered Wrangler could be like. The Magneto has the same power as Jeeps powered by the brand's 3.6-liter V6, the company said. Jeep Jeep on Monday unveiled a concept vers.....»»

The NBA fashion standout and clothing label creative director talks brand expansion and a future with stand-alone stores. The NBA fashion standout and clothing label creative director talks brand expansion and a future with stand-alone stores......»»

Quary will also be responsible for German product marketing as part of Audi's team headed by Hildegard Wortmann, director of sales. After working with Škoda electric vehicles .....»»

Coldwell Banker Real Estate LLC, a Realogy brand, along with the Coldwell Banker Global Luxury® Program—with insights from The Institute for Luxury Home Marketing—recently released an in-depth report of emerging luxury markets a.....»»

Today’s media consumer is faced with more marketing messages and more choices than ever before. So how can a business or a brand stand out and effectively tell its story? We gathered three industry experts for a sponsored content discussion on.....»»

Insider is publishing our second annual list of the top PR agents for social media stars. Please submit your ideas by February 26. Kevin Mazur/Getty Images Insider .....»»

Jake Szwarcberg, a student at Rensselaer Polytechnic Institute, and Nick Campana, a student at Sacred Heart University in Connecticut, created the platform as a way to help agents succeed in the industry that depends on strong brand recognition......»»

This week's rundown includes how fast-fashion brand Princess Polly became a Gen-Z favorite in 2020 using TikTok. TalentX Entertainment; VINNYGOTHEAT; 100 Thieves; Eli Chandler; Collab Crib; HoneyHouse; Skye G.....»»

PepsiCo, Inc. (NASDAQ: PEP) is mounting a full-throttle marketing push for Super Bowl LV, albeit without its flagship Pepsi-Cola brand. read more.....»»

Advertising and marketing giant WPP Plc has signed a deal with social media platform TikTok that will allow clients of .....»»

For the first time in 37 years, Budweiser will not be running a commercial during the Super Bowl. The Anheuser-Busch InBev brand will instead use those marketing dollars to raise awareness and access to the Covid-19 vaccine, officials said in a .....»»

Stacey Wade, president and executive creative director at Downtown Louisville-based Nimbus Inc., said his strategic marketing and communications firm learned to live with pain during the pandemic — and it has set the foundation for a stronger future......»»